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> NGC Green Planet
An initiative by National Geographic Channel and HSBC Bank to create awareness amongst the students about Green Earth and the hazards of global warming. The students saw films based on the theme and prepared project reports. The winners got an all expense paid trip to Nat Geo Museum in USA!
Reach : 50 schools * 5 cities * 1000 students = 2,50,000 students
Participation : 20 schools * 5 cities * 600 students = 60,000 students
Target Group : 6th to 9th Std.
Category : SEC A schools
Cities : Mumbai, Bangalore, Chennai, Delhi & Kolkata
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Brand Building Events for Kids, Youth and Students, Ground Activations for Kids and Youth